The Philippine Digital Marketing Economy 2022
When the pandemic struck in 2020, we saw some of the most useful digital marketing trends that changed the online …
Truelogic Episode 15 Recap: Content Marketing 101
Content marketing can help you attract leads, win more sales, and grow your business. At least 47% of buyers view …
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Truelogic Episode 14 Recap: Building the Best Google AdWords Campaign for your Brand
Google AdWords is one of the best ways to generate traffic for your business online. With most things being sold …
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Truelogic Episode 13 Recap: Google Ads Implements Three-Strike Policy
Three strikes and you’re out! In September 2021, Google Ads began testing its three-strikes pilot program for accounts that repeatedly …
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Truelogic Episode 12 Recap: SEO Wars: Uniqlo vs Bench
Uniqlo and Bench are now the most popular fashion retail brands in the Philippines. According to Semrush, Uniqlo has almost …
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Why Online Brands Can’t Live Without SEO
Search engine optimization—or simply, SEO—is arguably the online business’ most multi-use tool in its digital marketing chest. In recent years, …
Truelogic Episode 11 Recap: Social Media Trends to Watch in 2022
Today’s average daily time spent using social media is 2 hours and 27 minutes. As digital marketers, it is crucial …
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Perfect Fit: Why Personalization Is So Important
Have you ever purchased something on an e-commerce website and next time you log onto that same site, receive suggestions …
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Most Popular Marketing Video Formats in 2022
It’s impossible to imagine the Internet without video content playing an integral role in the browsing experience. Everything from influencer …
Social Media Management: How Has The Game Changed?
“Social media isn’t just a means for people to stay connected despite being physically apart. Neither is it just a …
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