A Guide to Link Audits: Cleaning Up Your Backlink Profile
Every time a new Penguin update hits, online marketers and webmasters go on a frenzy to clean their campaigns’ link …
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SEO
How to Geo-Target without Spamming
Local SEO has changed the way we serve content to users and Googlebots alike. You need to serve different content …
10 Things Local Companies Miss in Digital Strategy (Part 1)
The online landscape is changing, and I see many local companies that stick to “traditional” notions of what websites should …
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How to Properly Prune Pages from Your Website to Remove Unnatural Links
The recent release of Penguin 2.1 has sparked numerous conversations about removing bad links from your link profile. I’ve given …
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Personalized Search and the Changing SEO Landscape
Personalization in search isn’t a new concept: search engines have been finding ways to refine their delivery of relevant search …
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Google Penguin 2.1 is Now Live
Google ended the previous week with big news: Matt Cutts announced through Twitter the launching of Google Penguin 2.1. The …
5 Ways to Boost your Ecommerce SEO for the Holidays
The holidays may be more than just a few weeks away, but as an ecommerce site, you need to prepare …
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3 Ways We Bridge the Keyword “Not Provided” Gap For Clients
Google’s plans of encrypting all organic search referral data has put webmasters in a frenzy looking for alternative sources. If …
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Google Announces “Hummingbird” Algorithm
Google celebrated its 15th anniversary with a press event last week, where they officially announced their latest algorithm: Hummingbird. According …
Rumors of Google Algorithm
Webmasters, SEO and online marketing specialists are abuzz once again with rumors of Google updating their algorithms once again. The …